Software Development Under Control

AdSoft

  • Manage Display Locations
  • Manage Ad Content
  • Manage Rotation Schedules
  • CPM, CPC, and Timed campaigns
  • Enterprise Scalability
  • Sophisticated Analytics
  • Plug-in to Your Virtual World
  • Live In-production Since Dec '07
  • Based on the V-Tracker platform

Virtual Worlds Advertising Display Management Platform

Manage metrics backed display based advertising networks, campaigns, and rich interactive advertising content across multiple virtual worlds.

The AdSoft system includes advertising content, rotation queue, and terminal management combined with reporting, and has a multi-tier role based security system. All of these tools are available over the Web, with zero in-world activities necessary to change which ads specific terminals are displaying. A rotation of ads can be set up to run across 1000 display locations, or play on just one, providing the ultimate flexibility.

AdSoft currently runs all of the terminals for The Advertising Guild members, the largest centrally controlled advertising network on the Second Life® Platform, processing over 75 million transactions per month.